Sample report
What the report looks like
A full sample for a Minneapolis emergency plumber. Business names in the sample are the ones the engines actually returned on the recorded date; the target business is a composite.
Inside the report
- Summary page. Mention rate, citation rate and average position across all engines, versus the five closest competitors.
- Scorecard by engine. The same numbers for each of the four engines, so you can see where you are strong and where you are absent.
- Question battery. Every question asked, the date and time, which businesses each engine named, and whether you were among them.
- Source inventory. Every domain the engines cited, how often, and whether your business has a presence there.
- Fix list. At least ten findings in priority order. Each one names the engine and question that exposed it, states the evidence, and gives the action.
Example findings
- Three of four engines cite yelp.com for "emergency plumber Minneapolis" answers; your Yelp listing has 4 reviews and no photos.
- Perplexity named a competitor for 11 of 12 after-hours questions because their site states 24/7 availability on the home page; yours states it only on a service page.
- Your business name, phone and street address differ across bbb.org, yelp.com and your site; engines treat mismatches as separate entities.
- No page on your site answers "how much does an emergency plumber cost in Minneapolis"; two engines cited competitor pricing pages for that question.